Showing posts with label Italian Fashion. Show all posts
Showing posts with label Italian Fashion. Show all posts

31 January 2022

Mariuccia Mandelli – fashion designer

'Godmother of Italian fashion' was immortalized by Warhol

Mariuccia Mandelli's trademark bob and red lipstick in Andy Warhol's painting
Mariuccia Mandelli's trademark bob and
red lipstick in Andy Warhol's painting 
Mariuccia Mandelli, the founder of the fashion house Krizia, was born on this day in 1925 in Bergamo in northern Italy.

Although Mandelli trained to be a primary school teacher on the advice of her mother and pursued a teaching career when she was in her twenties, she had a talent for sewing and had always been interested in fashion. It took just one lucky break to get her started.

When a friend offered her the use of a flat rent-free for six months, Mandelli went to live there, bought an old sewing machine and started making clothes. She then launched her label, Krizia - a name by which she was sometimes known - by selling the clothes from her small car, a Fiat 500. She used to drive to shops in Milan with suitcases full of samples and by 1954 had established a ready-to-wear fashion house.

Mandelli also went on to establish a popular line of men’s wear, one of the first female fashion designers to do this successfully.

In 1964, Mandelli unveiled her first black-and-white collection at the Palazzo Pitti in Florence, the designs for which earned her a Critica della Moda award.

The Krizia logo became famous in the 1960s and '70s
The Krizia logo became famous
in the 1960s and '70s
Her fashion house, Krizia, grew rapidly during the 1960s and 1970s. In 1971, Mandelli launched a style of shorts cut very short, which were possibly the first version of hot pants to appear. Her knitwear became instantly recognizable, featuring animals such as elephants, lions, tigers, leopards and giraffes in the designs. During the 1990s, Krizia grew into a multi-million-dollar business and Mandelli’s hairstyle and trademark red lipstick were captured in a portrait by Andy Warhol.

Mandelli stepped down from her leadership of the company in 2014 when it was sold to a Chinese corporation, Shenzhen Marisfrolg, having run Krizia for 60 years.

After Mandelli died at her home in Milan in December 2015 at the age of 90, an obituary in the Guardian newspaper called her the Godmother of Italian fashion.

The Città Alta's elevated position offers views over beautiful rolling countryside
The Città Alta's elevated position offers
views over beautiful rolling countryside
Travel tip:

Mariucccia Mandelli was born in Bergamo’s Città Alta and although she lived in Milan after launching Krizia, she remained proud of her home town and often talked about it in interviews. Bergamo is just under 60km (37 miles) to the northeast of Milan, close to the Italian lakes and alpine skiing resorts and is regarded as Lombardy’s second most important city. Bergamo is an artistic and cultural treasure chest, but also has its own natural beauty, set among hills, mountains, lakes and rolling countryside. The Città Alta is visible in the skyline from both Bergamo airport and the city’s lower town, the Città Bassa. It is an impressive fortified city in its own right, which has retained many of its 12th century buildings and also has some stunning Renaissance and Baroque architecture.  

The Palazzo Pitti became the main Florence residence of the wealthy Medici family
The Palazzo Pitti became the main Florence
residence of the wealthy Medici family
Travel tip:

Palazzo Pitti, in Florence, where Mariuccia Mandelli showed her famous black and white collection in 1964, was originally built for the banker Luca Pitti in 1457 to try to outshine the palaces owned by the Medici family. The Medici eventually bought Palazzo Pitti from Luca Pitti’s bankrupt heirs and made it their main residence in Florence in 1550. Today, visitors can look round the richly decorated rooms and see artistic treasures from the Medici collections. The beautiful Boboli Gardens behind the palace are 16th century formal Italian gardens filled with statues and fountains.

Also on this day:

1788: The death in Rome of Bonnie Prince Charlie, pretender to the British throne

1857: The birth of architect Ernesto Basile

1888: The death of Saint Don Bosco

1933: The birth of Mafia boss Bernardo Provenzano

1942: The birth of actress Daniela Bianchi 


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13 August 2021

Domenico Dolce - fashion designer

One half of hugely successful Dolce & Gabbana company

Domenico Dolce is co-founder of the Dolce & Gabbana company
Domenico Dolce is co-founder
of the Dolce & Gabbana company
The designer Domenico Dolce, whose partnership with Stefano Gabbana gave rise to one of the world’s most famous fashion houses, was born on this day in 1958 in Polizzi Generosa, a beautiful town set in the hills of northern Sicily, about 90km (56 miles) southeast of Palermo.

He and Gabbana, who he met in Milan, founded Dolce & Gabbana in 1985. The company took off in 1993 after the pop star Madonna chose them to design the costumes for a concert tour.

The company today generates about €1.3 billion in revenues and employs 5,500 people worldwide.

Dolce was born into the world of clothes. His father was a tailor and his mother worked in retail, at different times selling fabrics and lingerie.  He is said to have learned to sew at the age of six and made costumes for dolls.

After studying at art college in Palermo, Dolce moved to Milan to attend the fashion design school Istituto Marangoni. He already had dreams of working for Giorgio Armani and grew impatient to begin working in the fashion industry, dropping out of his course before completing it and taking a job in the sewing workshop of designer Giorgio Correggiari.

Domenico Dolce (right) pictured with his  partner Stefano Gabbana in 2010
Domenico Dolce (right) pictured with his 
partner Stefano Gabbana in 2010
It was at a Milan nightclub that he met Stefano Gabbana, a young man with similar ambitions. They became friends and Gabbana joined Dolce in working for Correggiari, but after three years decided to leave, first to work independently. In 1985 they began their collaboration, launching their own label, which debuted at Milano Collezioni's Nuovi Talenti show the same year, at which the pair’s designs were worn by friends because they could not afford catwalk models.

The following year, they released their first collection, displayed under the title Real Women, and in 1987 opened their first store in Milan, in Via Santa Cecilia in the city's fashion quarter. 

Dolce’s family moved to Milan to help him develop the business. It was at a factory owned by his father, Severio, at Legnano, about 20km (12 miles) northwest of Milan, that they began production of their lines. Dolce's younger brother, Alfonso, and sister, Dora, remain involved as company executives 

Madonna's Girlie Show World Tour in 1993 put Dolce & Gabbana on the map
Madonna's Girlie Show World Tour
in 1993 put Dolce & Gabbana on the map
The company expanded geographically, opening its first showroom in Manhattan, New York, in 1990, and in its product range, introducing its first perfume in 1992, but it was when Madonna picked them to design more than 1,500 costumes for her Girlie Show World Tour in 1993 that the Dolce & Gabbana name began to register as a major brand.

Soon, major stars from the entertainment industry were wanting to wear their glamorous, boldly-patterned designs, including actresses Monica Bellucci, Angelina Jolie and Isabella Rossellini and pop star and actress Kylie Minogue, whose Showgirl Homecoming tour in 2006-07 featured costumes by Dolce & Gabbana.  

Although their fashion ranges, many inspired by their love of cinema, were aimed at the high end of the market, Dolce & Gabbana realised that there was much they could do to reach popular audiences as well, and added such things as ties, belts, handbags, sunglasses, watches and footwear to their range, at more affordable prices.

By 2010, the 25th anniversary of the company’s foundation, there were 113 Dolce & Gabbana stores and 21 factory outlets.

As well as being business partners, Domenico and Stefano lived together as a couple for around 20 years, sharing a home in Milan. Although their personal relationship ended, they still work together.  

It was once reported that when the two retired, they would sell the business. More recently they announced tentative plans to pass control of the company instead to members of their extended families, several of whom already work for them and own shares.

Polizzi Generosa enjoys a spectacular location in the mountains of northeast Sicily
Polizzi Generosa enjoys a spectacular location
in the mountains of northeast Sicily
Travel tip:

Dolce’s hometown of Polizzi Generosa is built on a limestone ridge within the Madonie Natural Park in northwest Sicily. It is situated only about 25km (12 miles) inland from the coastal town of Cefalù, yet sits at more than 915m (3,000ft) above sea level.  The roots of Polizzi go back to the Byzantine area but its development came mainly under the Normans, who built the cathedral church of Saint Maria Maggiore in the 11th century. As well as its attractive churches and palaces, Polizzi Generosa offers beautiful views of the surrounding nature reserve.

The 16th century Basilica of San Magno is situated on Legnano's main square
The 16th century Basilica of San Magno is
situated on Legnano's main square
Travel tip:

Legnano - the hometown of another Italian fashion giant, Gianfranco Ferré - is famous for being the only town, apart from Rome, to which reference is made in the Italian national anthem, thanks to the historic Battle of Legnano, in which the Lombard League inflicted a heavy defeat on the forces of Emperor Frederick I Barbarossa in 1176.  Almost 700 years later, Garibaldi referred to the battle as an inspiration in the struggle for unification of Italy.  The 16th century Basilica of San Magno, where Ferré's funeral took place, is the town's most important building.

Also on this day:

1819: The birth of Republican activist Aurelio Saffi

1868: The birth of electrical engineer Camillo Olivetti

1912: The birth of microbiologist Salvador Luria


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1 January 2019

Cesare Paciotti - shoe designer

Exclusive brand worn by many celebrities


Cesare Paciotti has been designing shoes full time since 1980
Cesare Paciotti has been designing shoes
full time since 1980
The shoe designer Cesare Paciotti, whose chic collections have attracted a celebrity clientele, was born on New Year’s Day in 1958 in Civitanova Marche, a town on the Adriatic coast.

His company, Paciotti SpA, is still headquartered in Civitanova Marche, as it has been since his parents, Giuseppe and Cecilia, founded their craft shoe-making business in 1948, producing a range of shoes in classical designs made entirely by hand.

Today, the company, which trades as Cesare Paciotti, has major showrooms in Milan, Rome and New York and many boutique stores in cities across the world. The business, which also sells watches, belts, others accessories and some clothing lines, has an annual turnover estimated at more than $500 million (€437 million).

Cesare Paciotti inherited the family firm in 1980 at the age of 22, having spent his late teenage years and early adulthood pursuing his interest in the arts by studying Drama, Art and Music at the University of Bologna, and then travelling to London, the United States and the Far East.

When he returned home, he already had solid shoemaking skills, having learned from his parents in their workshop as he grew up.

Paciotti's shoes are known for their elegant design, with particular emphasis on the heel
Paciotti's shoes are known for their elegant design, with
particular emphasis on the heel
He and his sister, Paola, were entrusted with running the business between them, Cesare focusing on creativity and design with Paola in charge of operational matters. They established Pariotti SpA in 1980 and launched their first collection in the same year.

Most of the workers employed by their parents were retained but Cesare nonetheless was able to drive the company forward. Thanks to Paola's astute management and Cesare's originality of design, the name quickly acquired a high profile and prestigious fashion houses such as Gianni Versace, Romeo Gigli and Dolce & Gabbana began to approach them to craft shoes for their labels.

Versace, in fact, had worn some handmade shoes created by Cesare’s father, so he was familiar with their workshop’s use of high quality materials and attention to detail.

In 1990, Cesare turned his attention in particular to the image of the Paciotti women's collection. It had traditionally produced shoes with a rather masculine appearance but Cesare was determined to change this and introduced a tall stiletto heel that soon became highly recognisable as a Paciotti trademark, synonymous with extremely feminine shoes.

In recent years, celebrities such as as Rihanna, Beyoncé, Kim Kardashian, supermodels Bar Refaeli and Miranda Kerr, actresses Anne Hathaway and Sienna Miller and singer-songwriter Taylor Swift have become clients.

Paciotti not only produces luxury shoes but other items such as watches and jewellery.  The company is famous for a dagger illustrated in its logo.

The port of Civitanova Marche, where Paciott's parents established the family business in 1948
The port of Civitanova Marche, where Paciott's parents
established the family business in 1948
Travel tip:

Civitanova Marche, where Cesare Paciotto was born, is a port and resort on the Adriatic coast, about 50km (37 miles) south of Ancona. Now with a population of more than 42,000 inhabitants, the town developed in the 16th century under the Sforza and Cesarini families, the legacy of which is the Palazzo Cesarini-Sforza, the interior of which conserves some 16th-century frescoes by Pellegrino Tibaldi.  The 15th century walls commissioned by the Sforza family remain intact. The town also has some interesting Liberty-style architecture, including the Villa Conti, originally built in 1910, destroyed during the Second World War and subsequently rebuilt.



I faraglioni are a familiar landmark off the coast of Capri
I faraglioni are a familiar landmark off the coast of Capri
Travel tip:

Among Cesare Paciotti’s many boutiques is one on Via Vittorio Emanuele III on Capri, the street that links the quaint Piazzetta with the exclusive Grand Hotel Quisisana.  The area brims with designer shops. Among Paciotti’s neighbours on Via Vittorio Emanuele III and the adjoining Via Camerelle are branches of Miu Miu, Louis Vuitton, Moschino and Dolce & Gabbana. A short walk beyond Via Camerelle along Via Tragara leads to the Belvedere Tragara, which offers views of Capri’s famous offshore rock formation i faraglioni.


More reading:

How Salvatore Ferragamo rose from humble beginnings to be a fashion giant

The meteoric rise of Gianni Versace

Guccio Gucci - from carrying bags to making them

Also on this day:

Capodanno - New Year - in Italy

1803: The birth of Guglielmo Libri, notorious book thief

1926: The birth of singing star Claudio Villa


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25 September 2018

Nino Cerruti - fashion designer

Turn of fate led to a life in haute couture 


Nino Cerruti ran the family business for more than 50 years
Nino Cerruti ran the family business
for more than 50 years
The fashion designer Nino Cerruti, who used the family textile business as the platform on which to build one of the most famous names in haute couture, was born on this day in 1930 in Biella in northern Piedmont.

At its peak, the Cerruti became synonymous with Hollywood glitz and the movie industry, both as the favourite label of many top stars and the supplier of clothing ranges for a string of box office hits

Yet Cerruti might have lived a very different life had fate not intervened. Although Lanificio Fratelli Cerruti - the textile mills set up by his grandfather, Antonio, and his great uncles, Stefano and Quintino - had been the family firm since 1881, Nino wanted to be a journalist.

But when his father, Silvio, who had taken over the running of the business from Antonio, died prematurely, Nino was almost obligated to take over, even though he was only 20 years old.

However, despite the sacrifice of his ambitions and his studies, Cerruti threw himself into developing the business. He saw the potential in repositioning Cerruti as a fashion label and invested in a modernisation plan for the family weaving workshops in Biella as wells as acquiring two further factories in Milan.

Giorgio Armani learned his trade working for Cerruti
Giorgio Armani learned his trade
working for Cerruti
He launched his first men’s collection, which he called Hitman,  in 1957, the range putting him at the cutting edge of modern design.  Giorgio Armani, still to launch his own fashion range, worked for Cerruti on the Hitman collection between 1964 and 1970.

Cerruti as a high-end name was born in 1967, when Nino opened a boutique in Paris and launched the Cerruti 1881 fashion house.  His arrival in Paris was greeted as a sea change in men’s couture, one newspaper article speaking of “the year in which Italian style dethroned English fashion.”

Again, men’s clothing was his speciality, although by 1976 he had designed his first ready-to-wear women’s wear line.

The house launched Nino Cerruti pour Homme in 1978, marking the first of a long line of fragrances and Cerruti 1881 Sport launched in 1980, making clothes for tennis, skiing and running with an haute couture style.

It was in the 1980s that Cerruti became inextricably linked with Hollywood and the movie business.

After being heavily involved with dressing Don Johnson and Philip Michael Thomas in Miami Vice, the company provided clothing for films including Bonnie and Clyde (1967), Wall Street (1987), Pretty Woman (1990) and Basic Instinct (1992).

Cerruti still works even in his 80s
Cerruti still works even in his 80s
The decade also saw the company start to dress cinema stars including Michael Douglas, Jack Nicholson, Tom Hanks, Bruce Willis, Sharon Stone, Julia Roberts, Robert Redford, Al Pacino, Clint Eastwood and Harrison Ford.

In October 2000, Nino Cerruti sold 51 per cent of the company to investors, who less than a year later bought the remainder of the company.  Cerruti, by then 71 years old, stepped down in rather unfortunate circumstances, citing a “perpetual conflict of interest", although he is on good enough terms with the latest owners of the brand to attend every Cerruti fashion show, with a seat on the front row.

The Spring Summer 2002 collection, however, was the last he designed himself.

Since his departure, he has concentrated on the original family textile mill business in Biella, which still operates as Lanificio Fratelli Cerruti and now owns the Italian furniture design company Baleri. He remains involved even at the age of 88.

A view of Biella, the town where Cerruti was born, which lies in the foothills of the Piedmontese Alps
A view of Biella, the town where Cerruti was born, which
lies in the foothills of the Piedmontese Alps
Travel tip:

Biella is a well-established town of almost 45,000 inhabitants in the foothill of the Alps, about 85km (53 miles) northeast of Turin and slightly more than 100m (62 miles) west of Milan. Its attractions include a Roman baptistery from early 1000s and the church and convent of San Sebastian. Wool and textiles have been associated with the town since the 13th century and although the best years of the industry have now passed, with many mills and factories closed, in addition to Cerruti, brands such as Ermenegildo Zegna, Vitale Barberis Canonico and Fila still have a presence.

The Via Monte Napoleone is Milan's most famous street for big-name fashion houses
The Via Monte Napoleone is Milan's most famous
street for big-name fashion houses
Travel tip:

Milan’s fashion district is known as the Quadrilatero della Moda, sometimes the Quad d’Oro. It can be found a 10-minute walk away from the Duomo in the centre of the city. The area centres on Via Monte Napoleone, a long street is lined with designer fashion boutiques, antiques shops and neoclassical mansions. Most of the major fashion houses - such as Armani, Gucci, Hermès, La Perla, Louis Vuitton, Prada, Ralph Lauren and Versace - Nearby, the Palazzo Morando museum displays period costumes.

More reading:

The hotel lift boy who became a giant of the fashion world

Salvatore Ferragamo - shoemaker to the stars

Ottavio Missoni - war prisoner, Olympic athlete, fashion king

Also on this day:

1773: The birth of Agostino Bassi, the scientist who rescued Italy's silk industry

1955: The birth of singer-songwriter Zucchero

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20 January 2018

Franca Sozzani – magazine editor

Risk taker who turned Vogue Italia into a major voice


Franca Sozzani was editor-in-chief of Vogue Italia for 28 years
Franca Sozzani was editor-in-chief of
Vogue Italia for 28 years
Franca Sozzani, the journalist who was editor-in-chief of the Italian edition of Vogue magazine for 28 years, was born on this day in 1950 in Mantua.

Under her stewardship, Vogue Italia was transformed from what she saw as little more than a characterless clothing catalogue for the Milan fashion giants to one of the edgiest publications the style shelves of the newsstands had ever seen.

Sozzani used high-end fashion and the catwalk stars to make bold and sometimes outrageous statements on the world issues she cared about, creating shockwaves through the industry but often selling so many copies that editions sometimes sold out even on second or third reprints.

It meant that advertisers who backed off in horror in the early days of her tenure clamoured to buy space again, particularly when the magazine began to attract a following even outside Italy.

She gave photographers and stylists a level of creative freedom they enjoyed nowhere else, encouraging them to express themselves through their photoshoots, particularly if they could deliver a message at the same time.  She encouraged her writers, too, not to shy away from issues she thought were important, and not to regard fashion as an insular world.

Among the most famous editions of the magazine were those that drew attention to broad topics such as drug abuse and rehab, domestic abuse and plastic surgery, and specific issues such as the Gulf of Mexico oil spill of 2010 and America’s election of a first black president, which she marked with an edition in which all of the models used were non-white.

Sozzani had a vision to set Vogue Italia apart from its sister publications in other countries
Sozzani had a vision to set Vogue Italia apart from
its sister publications in other countries
The work they did for her advanced the careers of many photographers, including Peter Lindbergh, Paolo Roversi, Bruce Weber and Steven Meisel, whose elevation to star status in magazine photography owed almost everything to her guidance and nurture.

Sozzani wanted her readers to think about issues, even to disturb them, and she sometimes attracted criticism. For instance, when she had the model Kristin McMenamy photographed covered in oil, as a stricken bird of paradise, in response to the Gulf oil spill, it was seen as insensitive.  Her response was to say that if you wanted to take risks, as she did, then you should expect people to make judgments, good or bad.

Brought up in a comfortable environment in Mantua, the historic and prosperous city in Lombardy where her father, Gilberto, was an engineer, Sozzani might never have followed the career path that was to unfold in front of her had her father not talked to her about the virtues of getting a steady job.

She attended convent schools and then the Catholic University of the Sacred Heart in Milan, where she graduated in literature and philosophy, following her free spirited nature by getting married at the age of 20 and then going travelling in London and India.

The marriage collapsed after just three months, after which she sought to convince her father that she could take a long-term view of her future and took a job as a secretary at Condé-Nast, the magazine publishing company.  From there in 1976 she became an editorial assistant on the company’s Vogue Bambini title and gradually worked her way up the production ladder.

The 2008 'black edition' of Vogue Italia was one of Sozzani's notable triumphs
The 2008 'black edition' of Vogue Italia
was one of Sozzani's notable triumphs
This in time led to the editorship in 1980 of a new Italian magazine, Lei, which was the Italian equivalent of Glamour, and two years later its sister title aimed at the male market, Per Lui.  It was while working for those magazines that she began to use photographers such as Weber and Meisel and Olivieri Toscani, who had much to do with the multicultural and socially aware advertising campaigns followed by Italy’s trendsetting Benetton company.

The two titles remained her focus until the late 80s, at which point she felt she had taken both as far as she could and was prepared to move on, only for Condé-Nast to realise the talent they were about to lose and gave her Vogue Italia, which lagged the British, American and French versions of the magazines in sales and prestige and needed freshening up.

No one was better suited to create an identity for Vogue Italia than Sozzani, whose vision from the outset was that where Vogue in the UK was about elegance and romance, in the US about glossy celebrity and the French version intellectual chic, her readers would understand that each edition of Vogue Italia would say something about the world, in words but sometimes only in images.

Her own attitude to fashion helped shape her editorial policy. She thought many aspects of the fashion world were ridiculous and in her own day-to-day life favoured clothes that were easy to wear, elegant but understated. 

After her first misadventure, Sozzani never married again, and managed to keep subsequent relationships largely out of the spotlight. One of them produced a son, Francesco Carrozzini, who was born in 1982. She died in 2016 after a long illness, at the age of 66.

The Basilica of Sant'Andrea in Mantua
The Basilica of Sant'Andrea in Mantua
Travel tip:

Mantua, where Franca Sozzani was born, is an atmospheric old city in Lombardy, about 180km (112 miles) to the south east of Milan, surrounded on three sides by a broad stretch of the Mincio river, which has always limited its growth, making it an easy place for tourists to look round. At the Renaissance heart of the city is Piazza Mantegna, where the 15th century Basilica of Sant’Andrea houses the tomb of the artist, Andrea Mantegna.

Each wall of the Sforza Castle is 180m long,  while the Torre di Filarete is 70m high
Each wall of the Sforza Castle is 180m long,
 while the Torre di Filarete is 70m high
Travel tip:

Vogue Italia’s headquarters are in Milan in Piazza Castello, the horseshoe-shaped piazza that wraps around the city’s impressive Castello Sforzesco – the Sforza Castle – which was built in the 15th century by Francesco Sforza, Duke of Milan on the site of a fortification erected in the previous century by another Milanese warlord, Galeazzo II Visconti. One of the largest citadels in Europe, it has a central tower, the Torre del Filarate, that climbs to 70m (230ft) in height, while each of the four walls is more than 180m (590ft) long. At the end of the 15th century, Ludovico Sforza commissioned artists including Bramante and Leonardo da Vinci to improve the interior decoration and they painted several notable frescoes.









2 December 2017

Roberto Capucci - fashion designer

'Sculptor in cloth' who rejected ready-to-wear


Roberto Capucci is still involved with the  fashion world even in his 80s
Roberto Capucci is still involved with the
fashion and design world even in his 80s
The fashion designer Roberto Capucci, whose clothes were famous for their strikingly voluminous, geometric shapes and use of unusual materials, was born on this day in 1930 in Rome.

Precociously talented, Capucci opened his first studio in Rome at the age of 19 and by his mid-20s was regarded as the best designer in Italy, particularly admired by Christian Dior, the rising star of French haute-couture.

It was during this period, towards the end of the 1950s, that Capucci revolutionised fashion by inventing the Linea a Scatola – the box-line or box look – in which he created angular shapes for dresses and introduced the concept of volume and architectural elements of design into clothing, so that his dresses, which often featured enormous quantities of material, were almost like sculpted pieces of modern art, to be not so much worn as occupied by the wearer.

Growing up in Rome, Capucci was artistically inclined from an early age. He attended the Accademia di Belle Arti di Roma and wanted to become either an architect or a film director, designing clothes initially as no more than a diversion.

Yet he quickly revealed a talent for creating innovative, non-conformist dresses and fashion became his main occupation. He opened his first atelier in the Via Sistina in Rome in 1950 and the following year was invited to exhibit at one of the earliest fashion shows in Italy, organised by the aristocratic entrepreneur Giovanni Battista Giorgini.

Some of the Capucci designs on display at the Roberto Capucci Foundation Museum in Florence
Some of the Capucci designs on display at the Roberto
Capucci Foundation Museum in Florence
His coats lined with ermine and leopard and capes trimmed with fox fur would not have found favour with many of today’s buyers yet at the time were a hit.  The press noted Capucci’s youth and dubbed him ‘the boy wonder’. Giorgini was well aware of the appetite for spending among post-War jet setters and promoted his young protégé for all his worth.

It was not long before Capucci was being hailed as Italy’s best designer and was becoming known in Paris, the world’s fashion capital.  But it was the American market that Giorgini was keen to exploit, having made good contacts while the Allies were liberating Italy.

After he had unveiled his Linea a Scatola collection in 1958 Capucci was awarded the Boston Fashion Award, considered to be the clothing trade’s equivalent of an Oscar, which established his reputation beyond Italy.

He opened an atelier in Paris in 1962 and remained in the French capital for six years, living in some style in a suite at the Ritz Hotel and keeping the company of Coco Chanel among others.  He launched a perfume range, the first Italian to do so in France, but in 1968 he decided to go back to Italy, establishing a new Rome studio in Via Gregoriana.

The logo of today's Capucci fashion house
The logo of today's Capucci fashion house
Where Capucci differed from other designers is that he was not interested in producing clothes for the mass market.  He considered himself an artist and an architect and regarded his creations less as garments so such as sculptures in cloth.  He used yards and yards of material in order to create volume and shape; one critic observed that his clothes were ‘like soft body armour’.

So when ready-to-wear clothing and consumer fashion took hold in Italy in the 1980s, Capucci withdrew.  He would not allow his agenda to be set by the demands of the market and resigned from the Camera Nazionale della Moda Italiana, the body that promoted Italian design, membership of which would have required him to participate in four fashion shows each year.  He would exhibit, but only at times that suited him and in carefully chosen settings, often museums.

He also opposed the cult of the supermodel, which in his opinion was a distraction from the garment.  He preferred to create dresses for individuals – opera singers, actresses, the wives of politicians and debutantes from Roman society. He made outfits for Marilyn Monroe, Gloria Swanson, Jacqueline Kennedy and Silvana Mangano, the Italian actress, who was raised in poverty in Rome during the Second World War but who blossomed, in his opinion, to be ‘the most elegant woman in the world’.

Capucci today is a brand, with a ready-to-wear range established in 2003. The clothes are not designed by Capucci himself but by young designers such as the German Bernhard Willhelm and the American Tara Subkoff, who have access to a huge archive of the maestro’s work, which runs to 30,000 individual designs.

Today, aged 87, he remains involved through the Fondazione Roberto Capucci, set up in 2005, which preserves an archive of 439 historical dresses, 500 signed illustrations, 22,000 original drawings and a large photo and media library.

In 2007, at Villa Bardini in Florence, he opened the Roberto Capucci Foundation Museum, which hosts organised exhibitions and teaching activities.

The Via Sistina in Rome looking towards Piazza Trinità dei Monti
The Via Sistina in Rome looking towards
Piazza Trinità dei Monti
Travel tip:

Via Sistina, where Capucci opened his first studio in Rome, is the wealthy Campo Marzio district of the city centre, linking Piazza Barberini with the church of Trinità dei Monti, at the top of the Spanish Steps.  It was orginally part of the Strada Felice, commissioned by Pope Sixtus V to link the Pincian Hill with the Basilica of Santa Croce in Jerusalem, about two kilometres to the east of the centre.  The street today is lined with elegant palaces. The Via Gregoriana, where Capucci established his second studio in the city, runs almost parallel with Via Sistina

Elegant Via della Spiga in Milan's 'fashion quadrilateral'
Elegant Via della Spiga in Milan's
'fashion quadrilateral'
Travel Tip

Anyone wishing to admire the designs of today’s Capucci fashion house should head for Via della Spiga in Milan, where the company has its main prestige showroom. The elegant, pedestrianised street forms the northeast boundary of the luxurious Quadrilatero della Moda – the fashion quadrilateral – bordered by Via Monte Napoleone, Via Manzoni, Via Sant'Andrea and Corso Venezia.



15 November 2017

Roberto Cavalli – fashion designer

Florentine who conceived the sand-blasted look for jeans


Roberto Cavalli
Roberto Cavalli
The designer Roberto Cavalli was born on this day in 1940 in Florence.

Cavalli has become well-known in high-end Italian fashion for his exotic prints and for creating the sand-blasted look for jeans.

From an artistic family, Cavalli has a grandfather, Giuseppe Rossi, who was a talented painter whose work is on show in the Uffizi Gallery in Florence.

As a student, Cavalli attended an art institute where he learnt about printing textiles and in the early 1970s he invented and patented a printing process for leather and began creating patchworks of different materials.

When he took samples of his work to Paris he received commissions from such fashion houses as Hermes and Pierre Cardin.

At the age of 32, Cavalli presented the first collection in his name in Paris and then showed it in Florence and Milan.

He opened his first boutique in Saint Tropez in 1972 and added further boutiques in Italy and other parts of France.

Roberto Cavalli with his wide Eva Duringer pictured in Vienna in 2013
Roberto Cavalli with his wife Eva Duringer pictured
in Vienna in 2013
In 1994 he showed the first sand-blasted jeans in his autumn/winter collection and then worked with Lycra to invent stretch jeans in 1995.

In 2001 he opened his first café store in Florence and this was followed by the opening in Milan of the Just Cavalli café and another boutique on the fashionable Via della Spiga.

His clothes, menswear, jewellery and perfumes now sell all over the world.

Cavalli has two children from his first marriage and three from his second marriage. He met his second wife, Eva Duringer, when he was a judge at the 1977 Miss Universe contest, where she was representing Austria.

Leading female pop singers such as Christina Aguilera and Jennifer Lopez have asked Cavalli to create costumes for them and he also created the wardrobe worn by the Spice Girls on their reunion tour.

Catwalk stars such as Jessica Stam, Eva Riccobono and Laetitia Casta are among the models who have helped promote his designs. 

In 2011 he told Vogue Magazine that he was reluctant to retire, saying ‘…fashion is a part of my DNA. I could never live without it.’

The Piazzale degli Uffizi Gallery in Florence
The Piazzale degli Uffizi Gallery in Florence
Travel tip:

Work on the Uffizi began in 1560 in order to create a suite of offices (uffici) for the new administration of Cosimo I. The architect, Vasari, created a wall of windows on the upper storey and from about 1580, the Medici began to use this well-lit space to display their art treasures, which was the start of one of the oldest and most famous art galleries in the world. The present day Uffizi Gallery, in Piazzale degli Uffizi, is open from 8.15 am to 6.50 pm from Tuesday to Sunday.

Chic Via della Spiga in Milan
Chic Via della Spiga in Milan
Travel tip:

The Via della Spiga, where Cavalli opened a boutique, is one of Milan’s top shopping streets, forming the north-east boundary of the city’s fashion quarter, of which Via Manzoni, Via Monte Napoleone and Corso Venezia form the other borders. Details of the other shops in Via della Spiga can be found at the Amici di Via della Spiga website.